The incredible shrinking organic SERPs Financial services SEO Is Constantly Changing People are searching for any manner of things directly related to your business. Beyond that, your prospects are also searching for all kinds of things that are only loosely related to your business. These represent even more opportunities to connect with those folks and help answer their questions, solve their problems, and become a trusted resource for them. Email Phone Web browser tabs. How popular and authoritative each individual page in that search result is (in other words: how many links does the page itself have, and how high quality, trusted, and relevant are those linking sites?) Let's Get You Started STARTUP I was checking the Bing reports today and it showed error for some 40 pages having duplicate titles. The same error does not appear for Ahrefs, screaming frog or anywhere else. When checking the code it appears to be from the